Privacy Policy | MP+ Air Conditioning

Introduction

MP PLUS LLC (“MP+ Air Conditioning,” “we,” “us,” or “our”) values your privacy. Please read this Privacy Policy carefully before using our website at https://mpplusairconditioning.com/ or contacting us to request services. By accessing or using our Site, you agree to the collection and use of your information as described in this Policy.

1. Identification of the Data Controller

  • Company: MP PLUS LLC (MP+ Air Conditioning)
  • Physical Address: 812 Bama Rd, Brandon FL 33511
  • Service Area: Brandon, Valrico, Riverview, Seffner, and surrounding areas in FL
  • Contact Email: mp@mpplusairconditioning.com
  • Phone: (305) 798-0364

2. Information We Collect

Personal Information You Provide: Name, service address, phone number, email, and any photos/descriptions of HVAC equipment submitted voluntarily.

Information Collected Automatically: IP address, browser type, device identifiers, page views, referral source, and website interaction data — collected via cookies, web beacons, and Google Analytics.

3. How We Use Your Information

  • Dispatch technicians for repairs, maintenance, or installations
  • Provide project estimates and manage equipment warranties
  • Schedule and confirm appointments
  • Send maintenance reminders and service follow-ups
  • Communicate via SMS/email about technician arrivals
  • Analyze website traffic to improve user experience
  • Comply with legal obligations

4. SMS Text Messaging

By submitting your phone number through our website or service forms, you consent to receive SMS communications from MP+ Air Conditioning. Message frequency may vary. Message and data rates may apply.

  • To opt out: reply STOP at any time
  • For help: reply HELP or email mp@mpplusairconditioning.com
  • We do not sell or share your phone number or SMS opt-in data with third parties for marketing purposes
  • Consent to receive messages is not required to schedule or purchase services

5. Data Sharing with Third Parties

We do not sell your personal information. We only share data when operationally necessary with:

  • HVAC Equipment Manufacturers (Carrier, Trane, Lennox, Rheem, Fujitsu) — to register warranties
  • Operational Platforms — CRM, dispatching software, email/SMS tools, and analytics used exclusively to manage your service requests

All third parties are contractually obligated to protect your data.

6. Managing Your Communication Preferences

Opt out at any time by:

  • Clicking “Unsubscribe” in marketing emails
  • Replying STOP to SMS messages
  • Emailing mp@mpplusairconditioning.com — Subject: “Data Privacy Request”

Transactional messages (appointment confirmations, dispatch notices) may still be sent as needed to fulfill your service.

7. Cookies and Tracking Technologies

We use cookies and Google Analytics to monitor traffic, improve functionality, and analyze browsing behavior. You may disable cookies in your browser settings. To opt out of Google Analytics: https://tools.google.com/dlpage/gaoptout

8. Children’s Privacy

Our Site is not intended for individuals under the age of 16. We do not knowingly collect data from children. If we learn we have done so, we will delete it promptly.

9. Data Security and Retention

We use SSL encryption and industry-standard security protocols. We retain your data only as long as necessary to fulfill warranty obligations, maintain service history, and comply with state and federal law. No method of storage is 100% secure.

10. Your Privacy Rights

You have the right to: access, correct, or delete your data; opt out of sale/sharing or targeted advertising; receive your data in a portable format; withdraw consent; and lodge a complaint with authorities. To exercise any right, email: mp@mpplusairconditioning.com — Subject: “Data Privacy Request.” We respond within 30–90 days.

11. External Links

We are not responsible for the privacy practices of third-party websites linked from our Site.

12. Do Not Track

We do not currently support Do Not Track (DNT) browser signals.

13. Changes to This Policy

The “Last Updated” date reflects the most recent version. Continued use of the Site constitutes acceptance of any updates.

14. Contact Us

MP PLUS LLC — MP+ Air Conditioning 812 Bama Rd, Brandon, FL 33511 📞 (305) 798-0364 | ✉️ mp@mpplusairconditioning.com